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Midlands’ Best Deli or Farm Shop announced

Midlands best Deli

The BBC Good Food Show team have been scouring the Midlands in association with BBC Good Food Magazine to search for the Midlands’ Best Deli or Farm Shop. After an arduous application process the deserving winner has been confirmed as:

Beckett’s Farm Shop, Wythall (Birmingham)

After counting and reviewing customer nominations, a mystery shopping exercise performed by some of the Midlands’ top bloggers and a visit from Katy Truss of Fabulous Food Finds, Beckett’s Farm Shop stood out as a clear winner of the coveted title of the Midlands’ Best Deli. They will receive a free of charge stand to promote their business and sell their products to thousands of food lovers at the BBC Good Food Show Winter in Birmingham, which runs at the NEC from 27 November – 1 December.

Beckett’s Farm Shop had a remarkable amount of customer nominations during the voting period. The Show’s blogging community were set the task of mystery shopping the most nominated delis and farm shops. They looked out for the variety and range of local and international produce, quality of facilities, customer service and atmosphere too. The results from this showed that Beckett’s Farm Shop stood out amongst the competition.

Katy Truss of Fabulous Food Finds, visited Beckett’s Farm Shop along with some of the most popular nominated delis including Birmingham’s Anderson and Hill, Nottingham’s Delilah Deli and The Deli at Boldmere. She says, “I love this competition as it uncovers some really wonderful delis and farm shops, which have been recommended by the people that really matter – their customers. Beckett’s is a really fantastic destination for food lovers with an impressive range of local & international produce, its own bakery, butchery, restaurant, cafe and deli counter too. They have recipe cards to inspire and a cookery school to teach you how to cook with their fabulous, great value produce. An outstanding farm shop, worthy of the crown of the Midland’s Best Deli or Farm Shop – I just wish it was on my door step!”

Barney Desmazery, BBC Good Food Magazine Food Editor says, “There was a really impressive range of nominations this year, from all over the Midlands. Beckett’s Farm Shop really stood out from the competition with plenty of nominations from loyal customers, fantastic facilities that include a cookery school and an obvious passion to delight their customers. It’s great to see quality local produce being sold at affordable prices too. I’m really looking forward to seeing what they will bring to the Show.”

The original BBC Good Food Show is back for its 22nd year. Bigger and better than ever featuring over 50 chefs and experts from across the country on seven different stages this is the perfect place to prepare for Christmas. The nation’s favourite TV programmes will be brought to life with Paul Hollywood and Mary Berry, James Martin’s Saturday Kitchen sessions and John Torode and Gregg Wallace live in MasterChef Cook Offs in the Supertheatre, sponsored by Tesco finest*.


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